Posted by: ecodestination | March 16, 2009

Earth Hour: Legitimate or useless?

Have you heard of Earth Hour? The idea is that people around the world can do something to fight against global warming by sitting in the dark for an hour drinking beer and throwing peanuts at each other.

Well, if you want to. That’s as much good as it’s gonna do global warming, anyway.

In truth, the idea is to turn the lights off for an hour and head outdoors to do something useful, or at least non-polluting. Bring your friends and family with you. Don’t forget your non-human animal companions! Earth Hour’s goal is to reach 1 billion participants. Supposedly, your actions will influence the fate of the Earth via the Global Climate Change Conference in Copenhagen 2009. Earth Hour thinks that if enough people turn off their lights for 1 hour on 1 single day of the year, politicians will put their greedy interests on the back burner and vote to help stop global warming.

Flip it off on March 28, at 8:30pm local time.

The website reads: “For the first time in history, people of all ages, nationalities, race and background have the opportunity to use their light switch as their vote – Switching off your lights is a vote for Earth, or leaving them on is a vote for global warming.”


Earth Hour started two years ago and bloomed into what some (although I think not I) would call a massive movement. Maybe it’s monumental among certain green groups in the US, I don’t know, but not in the places where I most recently lived in the US, and certainly not where I live now either. I mean, it’s in the paper, but I haven’t heard anyone talking about it. Have you? That’d be nice.

I mostly think these events are rubbish, honestly. Like those “don’t buy gas” or “anti-consumer” days. For something to be effective, it needs to be practiced consistently and regularly, not once a year and for one hour. Spend all this time and energy to teach people how to make a difference in their daily lives, not shut off their lights for 1 measly hour and leave them on while they take naps in front of the television, which will just make these gals and chaps feel absolved of any guilt because “I JOINED EARTH HOUR.”


Additionally, I find it repulsive that corporations like Unilever; YPF, WalMart, Nike, etc. are “supporting¨ the movement. Listen, Unilever, when you stop the vivisection and remove all the carcinogenic compounds from your products, maybe we’ll talk. Goddamn hypocrites.

Do you think I’m wrong? Let me know.



  1. […] my recent post about Earth Hour? I brought up the qustion of how legitimate it really is–sure, it raises awareness, but […]

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